I couldn't find a lot of information about this book (so it must be something special....) but I've been getting into Lacoste a little bit really, there's something really well thought out about their products, including this book... very clean, minimal, and fresh...I'm not sure if any particularly special printing/production methods went into creating this book, but the logo could quite well be embroidered onto the cover, much like on their other products.
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